My goal is to inspire you to enhance your natural beauty in a way that is effortlessly feminine and good to animals.
My fascination with nature, love of animals, and devotion to the enhancement of the natural beauty of real people are at the heart of what I do. I want to inspire you through cruelty free beauty services + education, so you can look and feel lit from within for life + biz.

Hi, I’m Heather

Welcome to My Little Corner of Natural and Kind Beauty

Welcome to My Little Corner of Natural and 
Kind Beauty

cups of iced coffee per week

years in business

brushes cleaned monthly

Your Over-40 Beauty Guide 
(Who Totally Gets It)

Your Over-40 Beauty Guide 
(Who Totally Gets It)

I'm an over 40 beauty minimalist and it’s no secret—when you’re searching for a makeup artist, most portfolios are filled with images of styled shoots or models who might not look like you. In my portfolio, you’ll find something different: real women with diverse features, hair types, and sizes. These are the faces I’m proud to highlight because beauty is for everyone, and your story deserves to be celebrated.


Since 2013, I’ve helped women across Austin and the Alabama Gulf Coast feel radiant and confident for weddings, photoshoots, and everyday moments. At the heart of it, I knew firsthand how beauty could change the course of a day—the way feeling put together can shift your confidence and your whole energy.  

After trading my scrubs for brushes, I discovered my true passion: connecting with real women and celebrating their unique beauty. Here, makeup isn’t just applied—it’s artfully and intuitively crafted to enhance your natural features. As your beauty cheerleader, I’m here to help you feel like your most confident, radiant self.

I’ve been lucky enough to have my work published in Vogue Italia, Art by Nature, Dutch Design Week, Madewell and Broken Brain 2—but the most rewarding part of my work is helping you feel beautiful in your own skin, every single day.  

My Story

Featured In

Art By Nature magazine: WildFlower

Voyage Austin: Life and Work

Learn More

Vogue Italia

madewell

BRides of Austin

Broken Brain 2

dutch design week

Who I Work Best With

I believe beauty is as much about the journey as it is the result. It’s natural to feel a little nervous about trying something new, but if you’re excited, open to sitting back, relaxing, and trusting the artistry, we’ll create something beautiful together. My services are best for women who are ready to explore fresh ideas and elevate their look. If you prefer to stick closely to your everyday routine or want full control over the process, my approach may not be the perfect fit—and that’s okay! But if you’re ready to embrace the experience and let the artistry unfold, we’re a match made in beauty heaven.

WHERE ARE YOU HANGING OUT THESE DAYS?

I absolutely love being outdoors and cranking up some tunes! It doesn't matter if I'm gathering pretty wildflowers, tending to my garden, snuggling with my pets, strolling along the lake, or dancing it out at a concert, it always feels like my happy place.

A flash interview with Heather 

WHAT IS YOUR FAVORITE SEASON?

Oh my gourd, autumn is the absolute best! I mean, who doesn't love the crisp air, the changing leaves, and all those warm and fuzzy vibes? And let's not forget about Halloween - it's the most wonderful time of the year! I'm seriously obsessed with all things spooky and ghoulish. Bring on the pumpkin spice, the haunted houses and true crime podcasts!

A flash interview with Heather 

Let’s create something beautiful together!

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© 2024-2025 Heather Maria Beauty | beauty@heathermaria.org  |   Privacy Policy & Disclaimer  |  Website Photo Credits

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Hi, I'm Heather!

Welcome to my natural beauty corner of the internet. I'm excited you are here!

I have made a personal commitment to use #donoharmbeauty to effect change in the world. 

All of the makeup I use is cruelty-free. Always.

Not only do I meticulously research and choose furry-friend friendly products for your beauty experience, but I also give back a portion of my profits to an animal charity that protects animals from cruelty, exploitation, and other abuses. I choose to do this for all the living creatures who don't get a choice.

I have made a personal commitment to use #donoharmbeauty to effect change in the world. 

I love animals, and I think it’s an atrocity that 500,000 animals are harmed and killed each year for the sake of cosmetics testing. This does not have to happen. 

That’s why all of the makeup I use is cruelty-free. Always.

All of the makeup I use is cruelty-free. Always.

Not only do I meticulously research and choose furry-friend friendly products for your beauty experience, but I also give back a portion of my profits to an animal charity that protects animals from cruelty, exploitation, and other abuses. I choose to do this for all the living creatures who don't get a choice.

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Because kindness starts with choices, even mascara choices.

-Heather

For the Love of Animals